Branding For Winter Wildlands Alliance
www.winterwildlands.org
Pro Bono Project: Individual Donor Letter
Project Details:
Help Winter Wildlands Alliance appeal to individual donors with a well-written and persuasive letter template that they can easily modify for specific recipients.
Provide a concise, well-articulated letter (not exceeding two pages) to request funds from individual donors. Would also be good to make plan for how to differentiate components of fundraising campaign: (a) new members; (b) major donors; (c) crowdfunding?
“To achieve our mission, our organization needs to broaden its reach. Which means not only growing paid membership numbers but also raising funds to be able to better engage those new members, through better database management, action alerts and direct member engagement. A compelling fundraising message that highlights our programs and advocacy and shows the value to new members and donors of increased capacity–that’s we hope to get from this project.”
-David P., Advocacy, Communications, Winter Wildlands Alliance
Testimonial:
“Lisa went above and beyond the call, immersing herself in who we are and what we do as an organization in order to help us find the right notes and hone our pitch.”